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Maksimova Ekaterina Yurievna -
Moscow State University of Civil Engineering (National Research University) (MGSU)
Assistant of the Department of Economics and Management in Construction, Moscow State University of Civil Engineering (National Research University) (MGSU), 26 Yaroslavskoe shosse, Moscow, 129337, Russian Federation.
Subject: indicators of modern economic growth in construction, published by the government agencies, reflect individual directions of growth. At the same time, the analysis of the reasons for the unachieved results is conducted by various researchers primarily from the standpoint of the inadequacy of economic and other resources. This article deals with the problem of ensuring the growth of construction enterprises from the viewpoint of systemic barriers, and in this regard, these barriers are defined as the subject of the present research. Research objectives: studying the concept of barrier market restrictions, their impact on the activities of construction companies. Materials and methods: statistical data in the field of housing construction, provided by the Ministry of Construction of the Russian Federation and Rosstat, is examined to solve the given tasks set. The content of state programs and activities of state institutions in the field of support and development of construction activities is considered. Based on investigations of sustainable economic development, an understanding of the constraints and incentives for development is revealed. Results: we have identified the content of barrier market restrictions, which are not possible to overcome only by involving additional economic resources in the turnover. The ways of confronting these restrictions are shown. Conclusions: it was shown that implementation of promising activities is impossible without overcoming various systemic constraints. Their structure is described in sufficient detail. Principles of economic sustainable development are proposed. It was proved that the reserve system can serve as an effective way to overcome market barriers.
DOI: 10.22227/1997-0935.2018.1.53-60
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Ivanov Andrey Vladimirovich -
Inter-regional Bar
Candidate of Legal Sciences, trial lawyer, Yaroslavl, Inter-regional Bar, 30 Ushinsky st., 150000, Yaroslavl, Russian Federation;
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.
The essences of management influence the pricing process in the construction industry. The balance in the market of construction products, both in terms of supply and demand, is the objective of this influence. Construction organizations are ready to reduce prices for their products. However they must be confident that their products will generate profits on the ongoing basis. Authorities responsible for pricing management must help construction organizations to identify their reserves and excessive production expenses to help these companies to cut their prices. These efforts will reduce the inflation to the level needed to resolve the problem of affordable prices for building products. The Russian economy must be based on innovative grounds. Control over the economic concentration is an effective action. It’s used to prevent monopolization in the construction market.
DOI: 10.22227/1997-0935.2013.9.125-129
References
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Khusnutdinov Rinat Almazovich -
Moscow State University of Civil Engineering (MGSU)
Candidate of Economic Sciences, Associate Professor, Associate Professor, Department of Management and Innovations, Director, Department of Purchases, Moscow State University of Civil Engineering (MGSU), 26 Yaroslavskoe shosse, Moscow, 129337, Russian Federation;
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.
At present, most markets demonstrate fierce competition; therefore, only those companies that have distinctive competitive advantages develop successfully in this environment. Development and maintenance of competitive advantages is a key objective of any enterprise. A competitive company is a sustainable and profitable undertaking.Competitive ability of an organization is a factor of its success in the market. Presently, the majority of markets experience tough competition, and any success in this environment requires a clear marketing strategy. Gaining and maintaining competitive advantages is the key objective of an enterprise.The degree of improvement of goods has also reached the limit beyond which consumers are no longer able to recognize the real qualitative change. As a result, businesses have to make skyrocketing efforts towards advertising. Only advertizing can showcase the degree of modernization of consumer products and convince customers of superiority of one product over another. The fight for a consumer is transferred from the "price vs. quality" domain into the domain of the company's ability to showcase new features of consumer products. The present-day system of competition management through pricing has lost some of its paramount importance to nonprice competitive practices. Market success makes companies polish their competitive strengths and abilities through effective marketing strategies that take account of the marketing techniques employed by their competitors, as well as the needs of their current and future customers. Most of them are focused on advanced computer technologies, the most important element of which is the Internet.
DOI: 10.22227/1997-0935.2013.9.130-134
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- Kotler F., Keller K.L. Marketing. Menedzhment [Marketing Management]. St.Petersburg, Piter Publ., 2012, 816 p.
- Khusnutdinov R.A. Vozmozhnosti povysheniya konkurentosposobnosti ekonomiki strany v usloviyakh globalizatsii ekonomicheskikh protsessov [Options for Improvement of Competitive Abilities of a Country in the Framework of Globalization of Economic Processes]. Vestnik MGSU [Proceedings of Moscow State University of Civil Engineering]. 2011, no. 6, pp. 109—112.
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Polovtsev Igor Nikolaevich -
St.Petersburg State University (SPGU)
Deputy Head, Capital Construction Department, St.Petersburg State University (SPGU), 7/9 Universitetskaya na berezhnaya, St.Petersburg, 199034,
Russian Federation;
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.
The author analyzes the scope of technical documents required to be published in the course
of the placement of state and municipal construction-related orders. The conclusion made by the
author is that the publication of the package of technical documentation facilitates competition in
the construction industry. Moreover, the publication of technical documents contributes to higher
responsibility of both design engineers in terms of the quality of design works and the customers in
terms of their acceptance and assessment of completed projects.
The issue of arrangement of placement of construction orders (namely, the contractor selection
procedure) needs further elaboration. It must be considered in the course of further development
of the Federal legislation regulating the procedure of placement of state orders.
DOI: 10.22227/1997-0935.2012.9.221 - 226
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